The Ninjabot

Valiant Announces Prestige Format Without Prestige Price

Posted on December 2, 2014 at 1:08 pm by Tyler Waterman

There are all sorts of gimmicks that comic publishers can use to promote important issues. For folks like myself who were fans of comics in the 90’s, we’ve seen them all; hologram covers, die-cut covers, gatefold covers, hologram die-cut gatefold covers… you get the idea. But that approach never addressed the most important part of the comic: the stuff between the covers.

Next week The Valiant #1 hits stands, and believe me when I tell you this is most definitely an important issue. And, true to form, Valiant does have something special planned for it, but this is no gimmick. Today, Valiant announced that The Valiant #1 will be the first in a new format they’re calling “Valiant Prestige,” and it goes much further than just a cool cover. Valiant Prestige format titles will all include matte laminate card-stock covers, custom heavyweight pages, and additional content that goes behind-the-scenes to examine the process behind these important titles. However, while all that sounds great, the last part is the most impressive: there are no ads, and the cover price remains $3.99! 

One of my ongoing themes in yesterday’s “Top 5 Reasons You Should Be Valiant” was the publisher’s dedication to providing non-stop quality, and their keen understanding of their fans and the industry, and this announcement is just more evidence of exactly that. At a time where fans are watching cover prices rising, or being asked to pay more for “special issues” that rarely seem much different from the norm, this is a downright classy move that shows they’ve got their finger on the pulse of the heart of this industry: the fans.

Check out all the details below, as well as a special sneak peek at the Prestige Format The Valiant #1, and get ready to be blown away when it hits stands next Wednesday!

Valiant Unveils Details on All-New VALIANT PRESTIGE Format – Including Special Features for THE VALIANT #1 and DIVINITY #1

(Click images for maximum viewage)

THE-VALIANT_001_prestige2

As VALIANT NEXT readies for the launch of six epic new ongoing series and prestige format projects beginning with the release of THE VALIANT #1 (of 4) on December 10th, Valiant is proud to reveal the first look inside the all-new VALIANT PRESTIGE format – a new form of deluxe packaging for Valiant’s most important standalone limited series and events!Beginning with the release of THE VALIANT #1 (of 4) – the first issue of the four-issue epic from New York Times best-selling writers Jeff Lemire (Green Arrow, Animal Man) & Matt Kindt (RAI, Mind MGMT) and Eisner Award-winning artist Paolo Rivera (Daredevil) – next week, fans and retailers can look forward to a high-end presentation unlike anything else in comics today with each and every issue. Features for THE VALIANT #1 (of 4), the very first release to feature the VALIANT PRESTIGE format, will include:
  • Deluxe matte laminate card stock covers
  • Custom-designed heavyweight end sheets
  • An oversized, 25-page first chapter
  • An exclusive guide to THE VALIANT, detailing the backstory and origins of the series’ principal players
  • Never-before-seen commentary and back matter, curated by Eisner Award winner Paolo Rivera
  • All complete with no advertisements and a standard $3.99 cover price! 
Each subsequent issue of THE VALIANT by Jeff Lemire, Matt Kindt, and Paolo Rivera will feature the same deluxe presentation, as will DIVINITY #1 (of 4) – the VALIANT NEXT prestige format limited series debuting in February from New York Times best-selling writer Matt Kindt (RAI, Mind MGMT) and blockbuster artist Trevor Hairsine (X-Men: Deadly Genesis). Featuring the landmark debut of Valiant’s first major new character, each issue of DIVINITY will feature covers by Jelena Kevic-Djurdjevic(Thor) and designer Tom Muller (Zero) in addition to an array specially crafted special features and behind-the-scenes insights into the development and design of Valiant’s next pivotal hero.”The thinking behind the VALIANT PRESTIGE format is simple – match the scale, scope, and dynamism of our most unique, most epic stories with an equally compelling presentation that practically leaps off the shelf,” said Valiant Publisher Fred Pierce. “By design, the first two titles to receive this treatment – THE VALIANT and DIVINITY – are stories that couldn’t be told in an ongoing book, or even as standard limited series. They truly are can’t-miss excursions into the Valiant Universe, telling stories unlike anything Valiant has undertaken before. The presentation of our VALIANT PRESTIGE offerings – no ads, exclusive content, upgraded covers, end sheets, and more – designates these titles as special books within the Valiant line, and will give fans an extra-added layer of depth to the storytelling experience.””Over the past three years, Valiant has introduced several new innovations to great success – subscription-only Pullbox variants, expanded Plus Edition issues, QR code-enabled talking covers, and many more,” said Valiant CEO & Chief Creative Officer Dinesh Shamdasani. “VALIANT PRESTIGE is a central new addition that list. It’s both a tribute to the great standalone, prestige format tales that helped inform our love of the medium, like Kingdom Come and Marvels, while, at the same time, a chance to break new ground by revitalizing and refining the concept of what prestige format can be for a whole new generation of readers. We have some truly special stuff in the offing for these titles, and we can’t wait to see them on the shelf.”

Look for more developments soon on each VALIANT PRESTIGE release, and visit your local retailer today to pre-order each epic VALIANT NEXT series. Beginning with THE VALIANT #1 (of 4) onDecember 10th, VALIANT NEXT continues with five blockbuster new series in 2015, starring Valiant’s biggest, most-demanded heroes alongside all-new, never before seen characters:

  • IVAR, TIMEWALKER #1 by Fred Van Lente and Clayton Henry in January
  • DIVINITY #1 (of 4) by Matt Kindt and Trevor Hairsine in February
  • IMPERIUM #1 by Joshua Dysart and Doug Braithwaite in February
  • NINJAK #1 by Matt Kindt and Clay Mann in March
  • BLOODSHOT REBORN #1 by Jeff Lemire and Mico Suayan in April
For more information, visit Valiant on Facebook, on Twitter, on Tumblr, and at ValiantUniverse.com.
For Valiant merchandise and more, visit ValiantStore.com.THE VALIANT #1 (of 4) [VALIANT NEXT]
Written by JEFF LEMIRE & MATT KINDT
Art & Cover by PAOLO RIVERA (OCT141678)
Interlocking Variant Cover by JEFF LEMIRE & MATT KINDT (OCT141679)
Variant Cover by FRANCESCO FRANCAVILLA (OCT141680)
B&W Sketch Variant by PAOLO RIVERA (OCT141681)
Blank Cover also available (OCT141682)
$3.99 | 32 pages. | T+ | VALIANT PRESTIGE | On sale DECEMBER 10 (FOC – 11/17/14)THE VALIANT #2 (of 4) [VALIANT NEXT]
Written by JEFF LEMIRE & MATT KINDT
Art & Cover by PAOLO RIVERA (NOV141677)
Valiant Next Variant by PAOLO RIVERA & TOM MULLER
Interlocking Variant Cover by JEFF LEMIRE & MATT KINDT (NOV141678)
Variant Cover by FRANCESCO FRANCAVILLA (NOV141679)
$3.99 | 32 pages. | T+ | VALIANT PRESTIGE | On sale JANUARY 21 (FOC – 12/29/14)

DIVINITY #1 (of 4) [VALIANT NEXT]
Written by MATT KINDT
Art by TREVOR HAIRSINE
Cover A by JELENA KEVIC-DJURDJEVIC (DEC141707)
Cover B by TOM MULLER (DEC141708)
Valiant Next Variant by BUTCH GUICE & TOM MULLER (DEC141709)
Character Design Variant by LEWIS LAROSA (DEC141710)
Artist Variant by LEWIS LAROSA (DEC141711)
$3.99 | 32 pgs. | T+ | VALIANT PRESTIGE | On sale FEBRUARY 11 (FOC – 1/19/15)

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THE-VALIANT_001_prestige4 DIVINITY_001_COVER-A_DJURDJEVIC

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